About Us

Can a dog treat company change the world?

It’s hard to imagine a dog treat company changing the world, but Happy Howie’s is doing just that.

Happy Howie’s started in 2006 in Detroit, Michigan. When a local dog treat maker closed, we saw an opportunity to keep the workers employed, and in a business they already knew. Our small team made the most of their limited resources and reached out to local pet supply stores to promote its new treats. As our company grew, so did our love for dogs and our appreciation for the trust that pet parents placed on Happy Howie’s.

Today, Happy Howie’s provides high-quality jobs to over 30 dog-loving team members and sells its treats in over 4,500 stores across the U.S.A. We take pride knowing that we’ve changed the world for our team members and for the thousands of pet parents that choose Happy Howie’s each day.

Our Promise to You

At Happy Howie’s our name says it all! Our goal is to make dogs happy, so we promise to deliver an exciting, tail-wagging treat experience for all dogs.

We deliver on this promise daily by using simple recipes, high-quality natural ingredients, and slow-cooking methods to make our treats. The results are naturally flavorful treats that dogs truly love. You’ll also love the peace of mind of knowing that your loyal companion is enjoying treats made in the U.S.A. and that meet high food-safety standards.

“Happy Howie’s started with an idea — to make the best, all natural dog treats on the planet, and to make dogs (and pet parents) everywhere, happy…naturally! We think we’re well on our way to reaching our goals.”
— David Collado, President